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The customer feedback form template questions are designed to help understand the customer’s overall interaction with the company and their perception of the brand. This approach encompasses evaluating the quality of customer service, assessing how well the company’s values and mission resonate with the customer, and gauging overall satisfaction and loyalty.
It’s about capturing the customer’s complete journey with the company: From the ease of accessing information and services, to their impressions of company communications. The goal is to get a holistic view of the customer’s experience, identifying strengths and areas for improvement across all touchpoints with the brand.
In a peer feedback form, the approach centers on understanding and improving interpersonal dynamics, professional competencies, and teamwork within a group or organization. This type of feedback form is used to get insights into how individuals work together, their strengths and areas for improvement from the perspective of their colleagues.
When you build feedback forms with Pointerpro, you have the possibility to use the Distribution Portal. This feature allows you to delegate the distribution of your form or assessment to other stakeholders with a network.
For example: If you work for a big company or brand, you no longer have to send the form to the entire worldwide audience yourself. You don’t have to follow up on whether people have responded either. Instead, you divide that workload among co-workers (e.g. country managers). They take care of engaging to their network, you simply see the results come in on your Pointerpro platform.
"We use Pointerpro for all types of surveys and assessments across our global business, and employees love its ease of use and flexible reporting."

Director at Alere
"I give the new report builder 5 stars for its easy of use. Anyone without coding experience can start creating automated personalized reports quickly."

CFO & COO at Egg Science
"You guys have done a great job making this as easy to use as possible and still robust in functionality."

Account Director at Reed Talent Solutions
“It’s a great advantage to have formulas and the possibility for a really thorough analysis. There are hundreds of formulas, but the customer only sees the easy-to-read report. If you’re looking for something like that, it’s really nice to work with Pointerpro.”

Country Manager Netherlands at Better Minds at Work