Our plans

Pricing

  • Pointerpro Lite

    999 €/year (or €99/month)

    • 10 assessments
    • AI-powered building
    • Live result tracking
    • Personalized reports not included

    If you are looking for quick, simple surveys with scoring and logic, no report needed.

  • Pointerpro Plus

    From 4,499 €/year

    • Unlimited assessments
    • Formulas
    • Individual + aggregate reports
    • CRM synchronization
    • 360-degree assessments
    • Dashboard Builder
    • Longitudinal result tracking
    • Distribution Portal

    If you want to scale your proprietary framework with complex formulas, aggregated results, or built-in monetization, this is your plan.

  • AccorHotels
  • AstraZeneca
  • Deloitte
  • Georgia Tech
  • Inclusive Leadership Compass
  • KBC
  • Lyra
  • Manpower
  • Uber
  • Vlerick Business School

Compare plans

What’s included

Free Lite Core Plus
Pricing
Pricing in €/year €0 €999 €2,499* €4,499*
Pricing in €/month €0 €99
Pricing in $/year $0 $1,099 $2,799* $4,999*
Pricing in $/month $0 $109
Volume & limits
Users included 1 1 1 1
Questionnaires 3 10 unlimited unlimited
Monthly responses 20 1000 5000 10000
Email invitations per month 20 1000 5000 10000
Reports made 20 – 50 50
Question & survey building
Core question types (6)
Skip logic
Outcomes
Personalized advice through outcomes
Prompt generated assessments *
AI-assisted questionnaire visualization *
AI-simulator: ghost respondent *
Custom scoring
Use of variables (piping)
Add media or video to a question
Extra question types (14) Paid add-on
Formulas Paid add-on
Quiz capabilities (incentive widgets, timers)
Reporting & analytics
Aggregated dashboard
Dynamic reports (HTML, printable)
Automated data retention/deletion for compliance
All report & chart widgets
Download Responses (CSV, Excel, …)
Drag-and-Drop PDF Report Builder
PowerPoint format export
AI prompt widget
Aggregate Reports Paid add-on
DashboardBuilder Paid add-on
Customized graphs Paid service
Data migration Paid service Paid service
Design & branding
Branding
URL white labeling
Email white labeling Paid add-on Paid add-on
Media library Paid add-on
Extended design options with custom CSS
Sending surveys
Link / iframe / embed distribution
Respondent email invitations with AI-powered suggestions *
Upload contact lists
Customizable email templates (based on answers/scores)
Contact lists with custom data fields
Multi-lingual questionnaires
Integration & payments
Native integration with 1000+ application connectors Paid add-on Paid add-on
Payment processing (Stripe / PayPal) Paid add-on
Webhooks & API Paid add-on
Distribution portal
Role hierarchy (Owner-Coaches)
Distribution portal
Campaigns
Credit system
Respondent invitation templates
Customer Zone roles
Contact Zone roles
User management & roles
Team management (assign roles and authorizations)
Access & governance
One-time passcode (OTP) *
SSO Paid add-on Paid add-on
2FA
Extra admin Paid add-on Paid add-on Paid add-on
  

Note

Pricing(*)

Prices marked with * are starting prices and may vary depending on your requirements.

✔️(*)

This can be done within the limits of the CORE domain.

Core question types (6)
– Text Choice
– Open-ended (Text, Text Area, Email, Date, Number, Dropdown, Checkbox, Phone)
– Form
– Slider with numbers
– Slider with text
– Text only
Extra question types (14)

– Image choice
– Image upload
– Ranking
– NPS
– Type ahead autocomplete
– Radio button rating
– Continuous sum
– Interactive image
– XY drag and drop
– Typeahead form
– File upload
– Rating
– Signature
– Matching

Questions and answers

Frequently asked

Setup & process

How long is it going to take me to set up?

You don’t start from a blank page. In Pointerpro Lite and Core, you describe your expertise and our AI builds a first version of your assessment that you can then fine-tune. Setups on Pointerpro Plus, with formulas, and add-ons like aggregate reports or a distribution portal, take a bit longer, but we’ll build your first project for you, while you get to know the tool through our onboarding platform..

I have already gathered some responses via another tool. Can I still add them to the Pointerpro tool?

Yes. You can upload responses you collected elsewhere and analyze them together with your new ones. This is available on all plans as a Paid Service.

Do you offer premade assessments?

No. Your expertise is what makes your assessment valuable, so we don’t sell ready-made content. What we do offer is a head start: you describe what you do, and our AI suggests a framework and questions that you can adjust to fit your own methodology.

What training and support do you offer?

Pointerpro Lite and Core are designed so you can get started on your own, with our help center and support team there when you need them. With Pointerpro Plus, you get access to our onboarding platform, and we also build your first project for you.

Security & compliance

Where is my data stored, and is it secure with Pointerpro?

You’re in safe hands. Pointerpro is ISO 27001:2022 certified, the international standard for information security. Our servers are hosted on Amazon Web Services (AWS) in Ireland (EU) (more info here). Alternatively, you can have your data hosted on our Australian AWS instance. All servers are set up redundantly to prevent data loss or downtime. Read more in our security statement (https://pointerpro.com/security-statement) and in our Terms and Conditions (https://pointerpro.com/terms-and-conditions/).

Is Pointerpro GDPR compliant?

Yes. Pointerpro is GDPR compliant.

Cost & payment

How does the free trial work?

You can try Pointerpro for free for 14 days. During your trial, you can build up to 3 assessments and collect 20 responses, so you can see the whole flow from questions to report before you choose a plan.

What types of payment do you accept?

We accept Visa, Mastercard and American Express through our online payment system. For annual plans, we can also invoice based on a Purchase Order (P.O.) and accept bank transfers. Please contact us, and we’ll have this set up for you.

How and when do I pay?

Your plan is billed yearly (only Lite has a monthly option), starting on the day you subscribe. You can find and print your invoices in your account.

Do I have to sign a contract?

When you sign up for Pointerpro Lite, Core or Plus, you agree to our Terms and Conditions (https://pointerpro.com/terms-and-conditions/)

Can I pay monthly?

This depends on the plan. Our Lite plan has a monthly and annual option. Our other plans are billed annually.

How can I keep track of my usage?

You can check your usage metrics anytime in your account under plan usage. You’ll see how many responses and email invitations you’ve used this month. Both reset on the first day of every month.

Pointerpro Plus: a PDF report only counts toward your limit when it’s actually downloaded. Your PDF downloads reset yearly on the renewal date.

What if I need extra features or help setting up?

Many extra features are available as add-ons, such as extra question types, integrations, email white labeling and SSO. We also offer paid services like data migration and customized graphs. Tell us what you need at https://pointerpro.com/contact or support@pointerpro.com

Do you charge VAT?

We charge VAT to all customers based in Belgium, and to customers in other EU countries who don’t provide a valid VAT number. EU businesses with a valid VAT number are not charged VAT; the reverse-charge mechanism applies. Customers outside the EU are not charged VAT.

General

What's the difference between Pointerpro Lite, Core and Plus?
Pointerpro Lite: up to 10 assessments with AI-powered building, scoring and logic, without a personalized report.

Pointerpro Core: unlimited assessments and a personalized report for every respondent, and add-on options like CRM sync.

Pointerpro Plus: everything for scaling your own framework, including formulas, individual and aggregate reports as a paid add-on, 360° assessments, Dashboard Builder, longitudinal tracking and a distribution portal.
What is Pointerpro?

Pointerpro is assessment software that turns your expertise into online assessments with automatically generated, personalized advice. Pointerpro Lite is for simple assessments with scoring and logic. Pointerpro Core adds a personalized report for every respondent. Pointerpro Plus is for scaling your own framework with formulas, aggregate reports, 360° assessments and a distribution portal.

Where is Pointerpro located?

Our headquarters are in Belgium, Europe, and we work with customers worldwide.

Which languages are supported?

In our Lite and Core plans, you can set up an assessment and report in any language (via AI). There is no option to duplicate an assessment and report you made in different languages. If this is what you’re looking for, you will need the Plus license and manual translations.

Do you have customers like me?

We work with consultants, training providers and companies in many industries worldwide. Browse our customer case studies or ask us for examples close to your situation.