The product has clearly evolved substantially since then but the same values remain at the core of the brand. In a business context,
we accomplish this by still offering personalized advice and insights to our respondents. These outputs can be communicated
to our clients by both email and beautifully branded reports.
Allow us to use a metaphor.
People are encouraged to go for regular medical check-ups and that shouldn’t be any different for companies. It’s crucial to make
sure your business remains healthy by measuring your performance on the regular. We’re not just here to help you diagnose your
performance levels, we’re here to automate the way you do so while immediately giving advice on how to improve.
Automation facilitates the delivery of personalized advice at scale
A couple of core aspirations we strive to achieve. We believe that
Every business interaction should result in a two-way value exchange
Low-tech people should be able to create high-tech tools
Stefan Debois
Founder & CEO
With 15 years in Enterprise Software with IBM and CSC, Stefan’s experiences are foundational to Pointerpro. Besides kitesurfing, he is passionate about the potential of new technologies to create meaningful connections between people and companies.
Mark Penson
Co-founder & board member
Together with Stefan, Mark laid the very foundation for Pointerpro's success from day one. Great ideas need wisdom to thrive, and with his years of software leadership experience, he was instrumental in shaping the company’s growth. In late 2023, he passed the reins to CCO Bart but remains a valued advisor - and friend - to the entire Pointerpro family. Beyond work, Mark knows a thing or two about music, history, art, and staying in shape.
Bart Vanden Wyngaerd
CCO
A combination of 20 years of Sales Leadership at Cisco and 4 years in the Scale-up world gives Bart all that’s needed to bring Pointerpro to the next level. Family life with 2 daughters, high-level Cyclist, and a fierce competitor on the padel court describe best what Bart does when not at work.
Mathias Selleslach
CTO
Mathias has a technical passion for everything that revolves around (web) technology and innovation in general. Sharing knowledge and driving each other forward are his key motivators. In his free time, he is a little bit of a BBQ addict.
Ine Wouters
Marketing Director
Ine is a passionate marketer with a passion for branding and strategy. She likes a no-nonsense approach with an eye for creativity in combination with reaching goals. Not only on the job but also in her spare time, being surrounded by people motivates her. Looking for the right work-life balance is shown in her hobbies: from tennis and field hockey to yoga. But most of the time goes to her lovely daughters Anna & Alexe.
Ward Haché
Development Manager
To sum up Ward in 2 words: skillful and cheerful. He is a passionate web developer and loves to tackle complex features. As a Marvel movie fanboy of the first degree, you can find him in the theatre whenever a new superhero movie is released. On other days, he is probably enjoying a Duvel underneath the sun. But not during office hours, of course.
Stacy Demes
Sales Manager
You can find Stacy at a crossroads: she’s an outgoing people-person, a hardcore history nerd, and a dedicated athlete. Building relationships with clients from 9-5, she starts each day by hitting the gym and ends it curled up on the couch with her nose deep in a dense, historical book. Her love for travel brought her to Belgium, a place that stole her heart with not only its chocolates, but its delicious beer!
Gianni D'Hooge
Senior Full Stack Developer
By his passion for the web Gianni is able to build the best possible software for Pointerpro. He also loves being part of a good team to make sure we deliver the very best we can. In his spare time you can find Gianni on his bike or in a concert hall.
Mohammadreza Kadivar
Full Stack Developer
Since taking his first steps in web development over 9 years ago, Mohammadreza continues to explore new technologies and frameworks and educate himself across the full stack. When not engineering complex architectures or implementing microservices, you’ll find him traveling to historical sites, natural wonders, art galleries, pondering philosophies, or immersed in a Murakami novel.
Seppe Verhavert
Support Team Lead
Having a great interest in everything written, it was only the logical next step to learn to write code. Found on the client-side of the internet, Seppe helps customers create stunning questionnaires and reports. When not online, he can be found buried under piles of fantasy books.
Lazar Joveljić
Frontend Developer
With 9 years of experience in web development, Lazar specializes in frontend technologies and is passionate about creating engaging user experiences. When he's not coding, you’ll find him either on the couch with a book or on the tennis court. And he just started his biggest adventure so far: being a dad!
Anna Golumbovskaia
Customer Onboarding Specialist
With a helping hand and a friendly smile, Anna enables our customers to meet their goals and achieve success. She’s a movie-junkie and an avid reader (don’t be shy to ask her about the best Russian classics), who loves cooking, foreign languages and working out. Even though she usually prefers a quiet evening with her loved ones, Anna can never say no to a night out if it involves lots and lots of dancing.
Nigel Lindemann
Performance Marketer
Nigel is responsible for all things marketing & communication-related. He has a soft spot for original marketing campaigns as well as great food. On weekends, he likes to ride his bike for hours on end for no specific reason.
Karina Campos
Customer Support Representative
Karina is always looking to broaden her horizon, especially when gaining new knowledge. She is very driven in her approach to life and work, and is always ready to lend a helping hand! She loves to travel, eat exotic dishes and run. Running has helped her to set goals and approach them by being persistent and focused. As a true Latina, she thoroughly enjoys spending time with her family, dancing, and getting tanned!
Matt Cattarin
Account Executive
Matt considers himself to be a “get things done” type of person. He developed his professional drive through several years within the Pharmaceutical Industry, and he prides himself on establishing and nurturing customer relationships. When he’s not working, you can find Matt golfing, walking his dogs or cheering on his beloved Buffalo Bills.
Hanne Philips
Marketing Assistant & Sunshine Officer
Curious, talkative, and a true people person, Hanne loves to understand how things work, as well as how people interact and connect with each other. At Pointerpro, she combines working in Marketing with Soft HR and loves to create a positive work environment. After hours, you’ll find Hanne playing volleyball, going for a run, or enjoying a wine-and-dine evening with friends. She also loves to travel with her husband and two kiddos.
Dries Peeters
Account Executive
Originally hailing from Belgium, Dries has traded waffles and Belgian fries for tapas and paella and now calls the sunny city of Málaga, Spain, his home. In his role on Pointerpro’s sales team, Dries finds immense satisfaction in connecting with people, solving problems, and diving into thrilling projects. Outside of work, he’s passionate about traveling and discovering new cultures, always on the hunt for the world’s hidden gems. When he’s not working or exploring, there’s a 99% chance you’ll find him in his natural 'sports' habitat: breaking a sweat running, battling it out on the padel court, or cheering on his favorite Premier League team from his couch on a lazy Sunday afternoon.
Jeroen De Rore
Creative Copywriter
Many creative people extract their best ideas from an energizing workout session or the refreshing shower that follows. Our creative copywriter is no exception. But to truly get his ideas on point, he needs to write. “Writing clarifies my thinking!” he says. Jeroen admires great writers, speakers and performers in the realm of art and sports. And while doing the admiring, he loves to enjoy good food, great wine and even better beer.
Chris Kuo
Professional Services Project Manager & Product Marketer
A marketer with experience in both cosmetics and software. As a Project Manager & Product Marketer, Chris brings a unique blend of creativity and analytical skills to develop successful campaigns and lead professional services initiatives. With a degree in accounting, he excels at both strategic planning and quantitative analysis. Outside of work, Chris loves traveling and investigating airline loyalty programs. When he's not working or traveling, you can find him watching fantasy and horror movies.
Nataliia (Nata) Deineha
Customer Relationship Executive
Nata is passionate about all things customer related and enjoys building relationships that stick like glue. And volunteering... That's her jam. She's out there doing good, making the world a better place. In her free time, Nata cherishes moments with loved ones, be it family, friends or her dog Beanie.
Rohit Das
Senior Customer Support Representative
Rohit is a mechanical engineer bachelor and has done his master's in innovation and entrepreneurship. He has previous experiences in IT SaaS companies, the Logistic industry, Call centers, and as a freelancer. He's a very fun, enigmatic, and curious by default person who likes to explore and experience everything from every angle possible. He loves street foods, beaches, and clubbing. When at home, he's usually glued to movies, tv shows, or gaming. But he also likes to travel and visit adventurous places.
Shawn Giannattasio
US Customer Service Representative
Shawn's interest in all things related to computers started at an early age. When he was given a book on how to code in Qbasic. After many years spent learning various languages and working on many hobby coding projects, it made sense to impart his knowledge on others in order to help them reach their creative goals through the use of tech. Combining his knack for connecting with people, and his friendly disposition, working in Support was a natural progression. If he's not coding and learning Rust, he's either at the local venue watching his favorite bands play or working on his own music projects.
Joo Van denbrande
Office Manager
Joo is a blend of contradictions and complementary forces: Asian and European, thinker and doer, self-taught yet always learning, both introverted and outgoing. She was born in South Korea and raised in Belgium, and her professional journey has taken her from the automotive and fashion industries to fiscal and financial work, where she focuses on sales, operational, strategic, & analytic initiatives. Beyond her career, she cherishes time spent with family and close friends, traveling, and immersing herself in literature, film, music, art, science, and culture. She's naturally curious and sociable and loves sharing good food and conversation.
Tove Staaf
Product Manager
Originally from Sweden, she is now happily settled in Belgium, where her journey in the tech world evolved from customer success and operations in insurtech and healthcare to her current role as Product Manager. With a practical approach to problem-solving and a keen eye for what users actually need, she helps shape features that make a real difference. When Tove isn't diving into tech (or losing track of time on Reddit), you'll find her playing video games, creating recipes, or enjoying the great outdoors with her dog Sally.
Kei Soriano
Onboarding & Customer Success Specialist
Based in Los Angeles, Kei embodies a laid-back approach to being Type A. With a balance of creativity and analytical thinking, she loves making intricate ideas easier to understand. Her artistic side comes to life through creating everything from Photoshop collages to oil paintings, She’s currently designing her own digital planner—blending organization with creativity. When she’s not working, you’ll likely find her backpacking through U.S. national parks, experimenting with new coffee and matcha recipes, or finding fresh ways to merge art and problem-solving.
Kristof Saelen
UI/UX Designer
Kristof just can’t stop creating things, and he loves wearing many hats. Over the past decades he has worked hands‑on and in‑depth in various art, web and tech fields. His passion for interfaces started in the early days of Macromedia Flash - anyone? Today, he’s focused on taking the Pointerpro user experience to the next level, using his background in interface design and frontend development. His main side gig is music production, another lifelong passion.
This could be YOUR NAME right here!
Is it YOU we're looking for?
Do you want to be featured on this page among our other Pointerpro superheroes? Then let me tell you, it's your lucky day because WE'RE HIRING! Quickly check out our Careers-page and start writing that email! We hope to hear from you very soon!