Leads are what drive sales. And sales are what drives a business. Finding leads can
be a time consuming, boring task. Luckily, not all leads are collected through cold
calls, flyers or email spamming. Engaging quizzes can be a veryeffective way to
collect actionable leads! Use a lead generation quiz to:
Trusted by more than 1.000 companies worldwide









- A quiz delivers a highly-personalized experience. Our quiz maker offers features like Custom Scoring and Skip Logic, that provide great segmentation in how the survey can be taken. Each respondent has the feeling of taking a ‘personalized quiz’, with results and product offerings that perfectly suit their needs.
- A quiz naturally stimulates human curiosity, the fact that your audience learns something (about themselves) is a great little psychological reward.
- Lead generation quizzes have an incredibly low threshold for participating: the added fun-factor and short, easily digested blocks of content make anyone feel at ease – making respondents that much more likely to want to further the conversation with your business by sharing their email.
A quiz maker with ideal features for lead generation

“We use Pointerpro for all types of surveys and assessments across our global business, and employees love its ease of use and flexible reporting.”

Director at Alere
“I give the new report builder 5 stars for its easy of use. Anyone without coding experience can start creating automated personalized reports quickly.”

CFO & COO at Egg Science
“You guys have done a great job making this as easy to use as possible and still robust in functionality.”

Account Director at Reed Talent Solutions
“It’s a great advantage to have formulas and the possibility for a really thorough analysis. There are hundreds of formulas, but the customer only sees the easy-to-read report. If you’re looking for something like that, it’s really nice to work with Pointerpro.”

Country Manager Netherlands at Better Minds at Work