If you’re reading this, you’re probably not just looking for another form builder. You want something that turns a respondent’s answers into a report that actually tells them something, automatically.
“You can have a very robust platform with a great look in one solution.
Easy to setup, good reporting. Lots of features at a reasonable price.”
Corporate Director, Do It Internacional
In many ways, SurveyMonkey paved the way for online surveys, and it's still a fast way to collect answers. What it doesn't do is turn those answers into something useful: that part is on you.
Pointerpro CORE's AI assistant helps you build that scoring and feedback structure in minutes. From there, every respondent gets personalized, scored feedback the moment they finish, built from your own expertise. Need something bigger, comparing scores across an entire organization, custom formulas, a full PDF deliverable? That's Pointerpro PLUS.
Let’s be honest, when creating an online survey, you want it to reflect your business, your values and your style. Pointerpro replaces its branding with your logo and colors on every plan, including Free, so your respondents see your brand, not ours, from day one.
Want your own URL instead of ours, or white-labeled emails without paying for the add-on? That's pointerpro PLUS, which also adds custom CSS and complete layout freedom.
Pointerpro CORE scores every response and generates personalized feedback instantly, at the overall level, by category, or question by question. AI drafts the advice from your own expertise, you can fine-tune every word, or let it go out exactly as generated.
Need more? Custom formulas, multiple outcome paths, a downloadable branded PDF, or reporting that compares teams and cohorts, that's what PLUS adds. And instead of building that yourself, we build your first project with you.
| Pointerpro | SurveyMonkey | |
|---|---|---|
| Best for | Marketing, HR, Consultants | Freelancers, NGOs, Bloggers |
| Data Collection | Yes | Yes |
| Answer-based Report Generation | Yes | No |
| Respondent Insights | Yes | No |
| Advanced Scoring | Yes | No |
| Custom Formulas | Yes (Plus) | No |
| Multiple Outcomes | Yes | No |
| Custom CSS | Yes (Plus) | No |
| White Labeling | Yes (Plus) | No |
| Professional Services & Consulting | Yes | No |
We listen to every piece of feedback; that's how Pointerpro gets better and keeps growing. Got a feature request, or want to see what's coming? Check our public roadmap and add your own.
On Pointerpro PLUS, we also build your first project for you, as part of onboarding, not something you have to ask for. Want more after that? At Pointerpro, we are not afraid to take on custom development.
