How to balance and make the most out of digital marketing automation and personalization

Automation has become a key part of everyday life. From paying bills to carrying out routine business processes, it’s increasingly difficult finding places to speed up tedious tasks. Recently, marketers have taken to using an automation workflow to improve their campaigns. But, businesses should be slightly wary of using it. Automation is seen as depersonalizing […]

From Survey Anyplace to Pointerpro: Or how change ensures growth

Pointerpro team

After months of careful planning and preparation, today is the day we finally shift from Survey Anyplace to Pointerpro. A transition we didn’t take lightly but one that was due in order to keep on growing and evolving as an organization. With this constant evolution, we are aspiring to create an even more intuitive and […]

Corporate wellness and how to assess it

corporate wellness

Corporate wellness is a company’s most prized asset. These tips will show you how to create an effective corporate wellness assessment and report to optimize wellness in your company.