About us
Our story
Started
back in 2012
Pointerpro was born in 2012 when our founder Stefan wanted to create an iPad Quiz for his daughter’s birthday. After completing the quiz, contestants didn’t just receive their results but also got pictures, videos and fun trivia about Pauline.
Our story
Started
back in 2012
Pointerpro was born in 2012 when our founder Stefan wanted to create an iPad Quiz for his daughter’s birthday. After completing the quiz, contestants didn’t just receive their results but also got pictures, videos and fun trivia about Pauline.
The product has clearly evolved substantially since then but the same values remain at the core of the brand. In a business context, we accomplish this by still offering personalized advice and insights to our respondents. These outputs can be communicated to our clients by both email and beautifully branded reports.
Allow us to use a metaphor.
People are encouraged to go for regular medical check-ups and that shouldn’t be any different for companies. It’s crucial to make sure your business remains healthy by measuring your performance on the regular. We’re not just here to help you diagnose your performance levels, we’re here to automate the way you do so while immediately giving advice on how to improve.
Automation facilitates the delivery of
personalized advice at scale
A couple of core aspirations we strive to achieve. We believe that
Every business interaction should result in a two-way value exchange
Low-tech people should be able to create high-tech tools
Meet the team
Stefan Debois
Founder & CEO
With 15 years in Enterprise Software with IBM and CSC, Stefan’s experiences are foundational to Pointerpro. Besides kitesurfing, he is passionate about the potential of new technologies to create meaningful connections between people and companies.
Mark Penson
Founder
Mark’s proven International Business Management reputation with US-based Enterprise Software companies prepared him well to guide overall business development efforts for Pointerpro. When not expanding the reach of Pointerpro, Mark continues to expand his love for music and fine arts, between physical workouts.
Ine Wouters
Marketing Director
Ine is a passionate marketer with a passion for branding and strategy. She likes a no-nonsense approach with an eye for creativity in combination with reaching goals. Not only on the job but also in her spare time, being surrounded by people motivates her. Looking for the right work-life balance is shown in her hobbies: from tennis and field hockey to yoga. But most of the time goes to her lovely daughter Anna.
Andres Reyes
Sales Director
Andres is leading our Sales team to grow our footprint around the world. He is very much into solving problems and being practical while doing so. Goes by the saying of “Perfect is the enemy of good”. He has been leading sales teams and helping companies expand into new markets for more than 10 years. A big fan of Football and video games. A Colombian Coffee aficionado and an Argentinian Empanada lover.
Michael Buchanan
Operations Director
With over 15 years of experience in leading Customer Operations teams for among other Credit Control , Customer Service and Legal Recovery, he was more than thrilled to take on this new challenge. With a Lean Belt Certification under his belt (pun intended), he gives high priority to process refinement and waste reduction. As a dad of 3 daughters, he said diplomacy is one of his strengths!
Bruno Pauwels
Product Director
As an engineer, Bruno is passionate about innovation, adding value, and solving problems. He’s gained broad experience in the digital world and loves a challenge. Not living inside the Matrix, he realizes that you cannot think outside the box because there is no box. He loves traveling the world, exotic food, heavy metal, and his two cats.
Mathias Selleslach
Development Lead
Mathias has a technical passion for everything that revolves around (web) technology and innovation in general. Sharing knowledge and driving each other forward are his key motivators. In his free time, he is a little bit of a BBQ addict.
Gianni D'Hooge
Full Stack Developer
By his passion for the web Gianni is able to build the best possible software for Pointerpro. He also loves being part of a good team to make sure we deliver the very best we can. In his spare time you can find Gianni on his bike or in a concert hall.
Siu Soan
Full Stack Developer
Combining the forces of design and code, Siu aims to create a visually appealing and user-friendly experience for the clients of Pointerpro. Besides her interests in web technology, she is also fascinated by video games, board games and cats.
Ward Haché
Full Stack Developer
To sum up Ward in 2 words: skillful and cheerful. He is a passionate web developer and loves to tackle complex features. As a Marvel movie fanboy of the first degree, you can find him in the theatre whenever a new superhero movie is released. On other days, he is probably enjoying a Duvel underneath the sun. But not during office hours, of course.
Joey van Sommeren
UI/UX Designer
Joey is naturally curious and always wants to know how and why things work. He loves to solve problems and turning them into designs for the next feature. In his free time he is an avid Manchester United supporter and proud cat-dad.
Stacy Demes
Senior Account Executive
You can find Stacy at a crossroads: she’s an outgoing people-person, a hardcore history nerd, and a dedicated athlete. Building relationships with clients from 9-5, she starts each day by hitting the gym and ends it curled up on the couch with her nose deep in a dense, historical book. Her love for travel brought her to Belgium, a place that stole her heart with not only its chocolates, but its delicious beer!
Matt Cattarin
Account Executive
Matt considers himself to be a “get things done” type of person. He developed his professional drive through several years within the Pharmaceutical Industry, and he prides himself on establishing and nurturing customer relationships. When he’s not working, you can find Matt golfing, walking his dog Hank, or cheering on his beloved Buffalo Bills.
Jeffrey Daans
Account Executive
Jeffrey's first commercial experience was in the world of fintech, where he worked in sales for 3 years. He then made a full-180 career switch, becoming the co-manager of a bar and restaurant! A couple of years later he realized he was missing the intrinsic innovation of the technology sector and that brings us to today! Jeffrey loves meeting people, music, history and hiking!
Anna Golumbovskaia
Customer Success Representative
With a helping hand and a friendly smile, Anna enables our customers to meet their goals and achieve success. She’s a movie-junkie and an avid reader (don’t be shy to ask her about the best Russian classics), who loves cooking, foreign languages and working out. Even though she usually prefers a quiet evening with her loved ones, Anna can never say no to a night out if it involves lots and lots of dancing.
Nigel Lindemann
Performance Marketer
Nigel is responsible for all things marketing & communication-related. He has a soft spot for original marketing campaigns as well as great food. On weekends, he likes to ride his bike for hours on end for no specific reason.
Iris De Geest
Digital PR
Iris loves building international partnerships. Being in a PR role is ideal because she can use the diplomacy skills she developed during her Master in European Politics and the experience she built as a communications specialist. She loves outdoor sports like tennis and running. And most importantly, she’s the proud mom of little Henrik.
Seppe Verhavert
Support Team Lead
Having a great interest in everything written, it was only the logical next step to learn to write code. Found on the client-side of the internet, Seppe helps customers create stunning questionnaires and reports. When not online, he can be found buried under piles of fantasy books.
Lilianna Tsimali
Customer Support Representative
Her natural curiosity for new technologies, combined with her passion for communication and the need to help people, is what lead her to Pointerpro. She enjoys reading, playing the guitar, cooking for friends, and taking long walks with her dog.
Karina Campos
Customer Support Representative
Karina is always looking to broaden her horizon, especially when gaining new knowledge. She is very driven in her approach to life and work, and is always ready to lend a helping hand! She loves to travel, eat exotic dishes and run. Running has helped her to set goals and approach them by being persistent and focused. As a true Latina, she thoroughly enjoys spending time with her family, dancing, and getting tanned!
Oscar Gutierrez
Project Manager
Oscar is focused on one thing only: bringing value. Combining a “never give up” mindset with a positive attitude has brought him several successes: avoiding being killed by gangsters in his home country, starting small business adventures, and being accepted as a refugee in Belgium, a country that he calls “my other mother”. And he is Spanish speaking, so you can say “hola como estas?”
Yasha Smits
Office Assistant
Fun-loving and full of energy, Yasha eagerly provides general support around the office. He developed his skills in the financial sector as a paralegal complaints advisor. Outside of work he loves to run, play tennis and practice Muay Thai.
Alex Aleman
Junior Web Developer
Alex is an engineer passionate about technology, innovation and learning, he considers himself a curious person who cannot fall asleep until he knows the answers to the questions he's confronted with. He has a wonderful family and loves spending time with his friends. When he's not working, you'll find him in the mountains or in a forest for a big hike. He loves traveling and is a competitive gamer.
Hanne Philips
Marketing & Communications Assistant
Being curious and talkative, is what characterizes Hanne. She likes to know how things work and has an eye for detail. With a masters in journalism she took a little detour for a few years throughout some different functions and branches but the need to do something creative and communicative again brought her to Pointerpro. After work she loves to play volleyball, go for a run or enjoys a wine & dine evening with friends. Hanne also loves to travel and explore the world with her husband and 2 kiddos.
Jeroen De Rore
Creative Copywriter
Many creative people extract their best ideas from an energizing workout session or the refreshing shower that follows. Our creative copywriter is no exception. But to truly get his ideas on point, he needs to write. “Writing clarifies my thinking!” he says. Jeroen admires great writers, speakers and performers in the realm of art and sports. And while doing the admiring, he loves to enjoy good food, great wine and even better beer.
Chris Kuo
Product Marketer
A marketer with experience in both cosmetics and software. With a degree in accounting, Chris brings a unique blend of creativity and analytical skills to develop successful campaigns. Outside of work, Chris loves traveling and investigating airline loyalty programs. When he’s not working or traveling, you can find him watching fantasy and horror movies.
Robbe Heremans
Full Stack Developer
From early on Robbe had an interest in web technologies and everything that comes with it. So becoming a Full Stack Developer was the only logical next step. In his free time, he loves watching sci-fi action movies from Marvel or tv-shows like Rick & Morty and The Office US. But you can also find him practicing the art of Parkour & Freerunning, weightlifting in the gym, going out, or playing video games with friends.
This could be YOUR NAME right here!
Is it YOU we're looking for?
Do you want to be featured on this page among our other Pointerpro superheroes? Then let me tell you, it's your lucky day because WE'RE HIRING! Quickly check out our Careers-page and start writing that email! We hope to hear from you very soon!
Interested in working with us?
