Brand awareness survey

As an entrepreneur, business owner or marketer, you will want to know how popular your brand is with consumers. This brand awareness survey template will help you to:

Curious how it works? Give it a go!

Why use Pointerpro as a
brand awareness measurement tool?​
Why use Pointerpro as a
brand awareness measurement tool?
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Strike up a conversation

Keep respondents engaged by asking only one question at a time. Just like a real conversation.​

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Convenience​

Our surveys can be taken online, offline and with any device. That means convenience, higher response rates and better data.​

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Faster feedback

Instant results allow you to quickly analyze the data you’ve collected and move on to your next step.

Strike up a conversation
Keep respondents engaged by asking only one question at a time.
Convenience​
Our surveys can be taken online, offline and with any device.
Faster feedback
Instant results allow you to quickly analyze your collected data.

Tips for building effective brand awareness surveys

The benefits of measuring brand awareness

6 Brand awareness measurements you must consider​

Brand awareness questionnaire format​

As can be seen in the above sample, a brand awareness questionnaire is advised to include the following elements:

This questionnaire will help you answer questions like: “Do people name your brand when you ask them about a specific product or service category?” and “Where have people seen your advertisements?”. It is also important that when writing a text-choice question, you do not force the person to choose one of your pre-set answers. So be sure to include an “other: please specify” option. This way you will alos likely gain new insights into how your customers really feel.

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Create your brand awareness survey today.