Lead generation
quizzes

Leads are what drive sales. And sales are what drives a business. Finding leads can
be a time consuming, boring task. Luckily, not all leads are collected through cold
calls, flyers or email spamming. Engaging quizzes can be a veryeffective way to
collect actionable leads! Use a lead generation quiz to:

  • bullet orange

    Collect leads through means of gamification and user engagement

  • bullet orange

    Discover your audience’s needs and preferences with an interactive quiz

  • bullet orange

    Let respondents download a PDF report with a personalized offering right after
    taking your quiz

Trusted by more than 1.000 companies worldwide

Why using quizzes for lead generation is so effective

  1. A quiz delivers a highly-personalized experience. Our quiz maker offers features like Custom Scoring and Skip Logic, that provide great segmentation in how the survey can be taken. Each respondent has the feeling of taking a ‘personalized quiz’, with results and product offerings that perfectly suit their needs.
  2. A quiz naturally stimulates human curiosity, the fact that your audience learns something (about themselves) is a great little psychological reward.
  3. Lead generation quizzes have an incredibly low threshold for participating: the added fun-factor and short, easily digested blocks of content make anyone feel at ease – making respondents that much more likely to want to further the conversation with your business by sharing their email.

A quiz maker with ideal features for lead generation

revenue icon 150x150 1 pst3yd27xfwjblit4j9arvqnrhmz4cpl3q8jacgnpc 1

Personalized PDF reports

People take quizzes to learn something about themselves. Pointerpro offers a PDF report based on the respondent’s answers. This way you can instantly create an initial quote or offering tailored to each individual lead.

functionalities icon 150x150 1 pst3p74valcw4gu1n2n8yozv98t52lbsud93u81udc

All-in-one tool

Everything to build your lead generation quiz with auto-generated PDF is available in the editor. No need for complex set-up procedures. You can easily connect with Hubspot, Salesforce, or any other integration if you want to.

feature icon outcome transp 150x150 1 pst3odzveq904k0dd81tbeckuasrfz44ed11yn91q8

No coding. No hassle.

Create a highly personalized quiz by showing end screens based on your lead’s responses

visual feature page 4 1536x696 1

Use a lead generation quiz to:

  • bullet orange

    Attract new and high converting leads, even outside your own current audiences

  • bullet orange

    Lower your cost per lead, up to 90%

  • bullet orange

    Increase engagement with your audience in a highly interactive and playful way

  • bullet orange

    Reach your audience through different channels, embed your quiz in social media, website or app

  • bullet orange

    Qualify your different audiences and gain insights into their preferences

  • bullet orange

    Promote relevant products or services, based on people’s quiz results

  • bullet orange

    Integrate your email collection data with all of your most used marketing platforms

Here’s what our customers say

Create your first lead generation quiz today.