








Why use Pointerpro as a Culture Assessment Tool?

Company culture defines your business. It includes the values, beliefs, missions, goals, attitudes and assumptions of your team as a whole. Each business has its own personality – fun, serious, ambitious, laid back, etc. It is what attracts and retains talent in competitive industries. That’s why it’s so important to make sure your company culture reflects what you and your team want from the business. A culture that fits your company will lead it to long-term success, but one that doesn’t fit your business’s personality and values will lower moral and motivation.
Popular examples of these assessments include the Business Needs Scorecard (BNS); Job Satisfaction Survey and a Common Good, Transformation, Self-Interest Diagram (CTS).
Company culture is something that evolves frequently as your team expands and changes. These assessments provide opportunities for you to better understand your current culture and how to adapt it to best benefit you, your team and your business overall.
Each business has its own culture based on its values, beliefs and goals. There aren’t necessarily “right” or “wrong” cultures – it mainly depends on what is important to the company.
Below are the types of cultures:
In order to build onto your culture, you first need to understand the culture type you currently have.
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