Data collection
tool

A tool assisting marketers, sales reps and researchers in gathering contact details, demographics and other information about individuals.

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    Efficiently get qualitative in-the-moment feedback
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    Collect data both online and offline
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    Give immediate feedback to the respondent with a fully branded, personalized report
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Why is collecting data useful?

Diversify outcomes

For every set of questions a multitude of outcomes is possible. You can use the data at hand and create different “response paths”, implying that every respondent will receive personalized feedback, purely based on his or her assessment.

Display details

By collecting data, you’ll be able to pimp your assessment report by offering your respondents a variety of metrics and details like averages, percentages and benchmarks.

Formulas

The tool offers you a variety of ways to input data. You could either create your own formulae or use existing variables to calculate different metrics.

Curious how it works? Give it a go!

Try this example

Use a Mobile Data Collection Tool to:

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Focus on personal interaction

Efficiently gather necessary info from customers and prospects while you focus on personal interaction.

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Integrate with your favorite apps

Create a smooth integration between Pointerpro and your favorite apps.

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Collect data on- and offline

Collect your data even when you’re offline!

Custom URL

Create a custom URL with your own domain name, branded online reports and personalized PDF reports.

Engaging email options

Brand your automated follow-up emails.

A great new revenue source

Provide your clients with professionally created assessments to collect data and give advice.

4 Tips to improve and unbore your data collection

Whatever your business or industry, when putting together your data collection survey, remember to have a goal in the survey. Remembering the four Cs of survey design will increase your chances of getting your audience to respond to future efforts, too.

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    Be clear by telling the respondent exactly why you’re asking what you’re asking. They’ll appreciate being asked when they know how their information is going to be used
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    Be clever and have a little fun. Be conversational. Use your customers’ language. Make them smile by adding audio and video to your survey. Ask them to rate things with our star, emoticons and sliders. It’ll all add up to a more engaged person willing to share more with you
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    Be concise with short, well-worded questions. Use skip logic to limit the number of questions you have to ask a particular person, in that particular situation
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    Be conscious of the person’s time. Don’t try to overdo it. Get the specific information you need, thank them and be done

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Trusted by more than 1.000 companies worldwide

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How to use formulas and custom scoring in Pointerpro

In this help guide video, our Senior Account Executive Stacy Demes explains to Pointerpro users how they can set up formulas and scoring not just to collect but also to quantify and interpret response data. 

Take a look at our other features